Thank you for the opportunity to introduce International Resort Holdings (Pty) Ltd to you and the wonderful business opportunity that we have to offer.

IRH offer advertisers a cost effective and powerful marketing tool to promote their business to an identifiable target market.

The following proposal is to provide a greater awareness and promotion for your business, to the Tourism and Hospitality industry.

Who and What is International Resort Holdings
 This unique and fully comprehensive company focuses on the Entertainment and Hospitality Industry in Southern Africa.  IRH promotes itself to an identifiable target market through a comprehensive and ongoing marketing program. We are a fast paced dynamic hotel and resort marketing company with a core team of individuals who are passionate about hospitality and top class service delivery from every property marketed in our portfolio.

The SAARF LSM has become the most widely used marketing research tool. It divides the population into 10LSM groups, 10 being the highest to 1 being the lowest. Our portfolio represents the 8 to 10 LSM market.

Our mission is to encompass the most identifiable, leading destinations across the globe. IRH hotels and resorts are not only sought after destinations, but each property provides a unique experience to the discerning International and local business and leisure traveller.

Our Clients:
 A)     Venues offering:
      A.1   Conference
      A.2   Accommodation
      A.3   Wedding
      A.4   Game Lodge
      A.5   Venues that provide all the above services

B)     Health Spas

C)     Game Lodges

D)     Features - other tourist attractions or areas of interest

E)     Tour Operator

F)     Wine and Dine

Target Market (South Africa and United States of America)
    Ø    Local and International travel agents and tourists
     Ø   Entertainment and Hospitality buyers
     Ø   The corporate conference organizers
     Ø   Leisure and vacation seekers
     Ø   International Resort Holdings data base
Reaching the Market (South Africa and United States of America)

       Ø   Direct marketing: email, mail-shot
 Ø   Various banner links with other prestigious websites creating greater awareness
Ø   Registered with over 1 000 acclaimed international and local search engines
Ø   International Market – Exhibiting at Tourism Exhibitions like the Indaba Show held
      in Durban.  This is Southern African’s largest tourism exhibition, promoting
      Southern African’s tourism destination to the International Hospitality and
      Tourism Buyer
Ø  Reaching Tour Operators, Travel Agents, Event Organisers and the Business Sectors
      through our offices in the United States
Ø  Advertising campaigns:

            ·   Competitions
     ·   Promotions
      ·   Various ongoing advertising campaigns

      ·    Trade fairs
·    Sponsorships

 

Venue Marketing Packages     2010


OPTION 1 –   Basic Package (Internet Hello South Africa ~ www.hellosa.co.za)
Cost:                 To Be Discussed               ANNUAL FEE
 Package:         Full A4 Page on www.hellosa.co.za
                          Monthly updated News and Views on www.hellosa.co.za ~ free service
                          Monthly updated Specials on www.hellosa.co.za ~ free service
                          USSD Listing on *120*hellosa#

                 

OPTION 11 –   Standard Local Marketing Package
Cost:                   To Be Discussed              MONTHLY FEE
 Package:           Full A4 Page on www.hellosa.co.za
                            Monthly updated News and Views on www.hellosa.co.za ~ free service
                            Monthly updated Specials on www.hellosa.co.za ~ free service
                            USSD Listing on *120*hellosa#
                            1 x Local Marketing Agent
                            1 x Monthly mail-shot sent to corporate data base
                            Marketing properties to the local government and corporate sector
                            Our agents see between 10 and 15 clients per week
                                    (face to face presentation of property or products)
                            Marketing at networking functions i.e. Rocci etc.
                            Marketing at some golf days
                            Marketing at trade shows such as Meetings Africa and INDABA
                            A monthly report to be supplied to the client
                            Scheduled site inspections from clients that is hosted by the agent

                 

OPTION 111 –   Premium Local and International Marketing Package
Cost:                    To Be Discussed              MONTHLY FEE
 Package:            Full A4 Page on www.hellosa.co.za
                             Monthly updated News and Views on www.hellosa.co.za ~ free service
                             Monthly updated Specials on www.hellosa.co.za ~ free service
                             USSD Listing on *120*hellosa#
                             1 x Local Market Agent
                             Venue Listing on www.irhsa.co.za  and  www.irh.us.com
                             21 x U.S. Marketing Agents
                             Mystery Guest Assessments and Reports ~ every 2 months
                             1 x Monthly mail-Shot sent to corporate data base

                 

Notes:
 Local Agents: 1 agent per 5 venues – marketing to local corporate and governmental departments
U.S. Agents:  All Venues marketed by each Agent per allotted State
12  Month Contract Applies